Maxxam Analytics is the Canadian market leader in analytical services and solutions to the energy, environmental, food and DNA industries and a member of the Bureau Veritas Group of companies – a world leader in testing, inspection and certification services.
KADENZ was asked to implement a Brand refresh program followed quickly by last minute design and development for their 2013 Corporate Responsibility Report — time frame 1 month: design to print delivery.
We saw the printed CRR for the first time today. It looks fantastic! … Clean, strong, bright, professional — a great communication piece that will have the desired impact both internally and externally. Great job.
The brand refresh program included adding a byline to the existing logo; developing a new colour palette, photo treatments, and support graphics; designing communications templates—everything from business cards, reports and ad formats to the maxxam website—and producing a brand standards guide to summarize and outline implementation for the new brand components.
